Web Site Presence
A web presence is not just a simple family of web pages linked together with a “home page”. It is much more complicated. The competitive nature of search engine rankings, the number of pages users need to sort through and the constant increase in “noise” causes a need to continually refine the way your business and web presence is presented.
Some of the techniques and strategies Snazzo facilitates to increase the value of your web presence involves strategic planning for the following.
- Domain name strategy
- Web site design
- Web site page names
- Page content
- Email signature
- Participation outside your web site
- Marketing materials
- Web site traffic analysis
- New features for users
- Consistent addition of new content
- Search Engine Optimization
- Online Advertising
- Email marketing
What we recommend you participate in, will be tied to your goals, especially your financial, time, technical and creative resources.
